CREATIVE . INNOVATIVE /. INTERACTIVE


.digitial Dip



/INNOVATIVE

projects
intoit
/GOCHA
Zerocluster
360extended
oddspaces
sunoKhani





GOTCHA
(Gathering Ordinary Telephotos & Capturing Hidden Attitudes)

With the mass commercialization of camera phones and the ease of taking pictures on the fly, our team decided to investigate the possibility of collecting and displaying such photographs online and in real time. After going through the hoops of understanding the format variances and technological restrictions of various cellular service providers, the team was able to develop a prototype application that allowed cellular user to take pictures and instantly upload them to an online repository all through the cellular device itself.

The prototype was brought to life with the support of SAVAC at Nuit Blanche 2006.  Anwar worked with SAVAC on the idea of pictures making an important social impact. The exhibit, titled G.O.T.C.H.A (Gathering Ordinary Telephotos & Capturing Hidden Attitudes), asked the audience to participate in an all night surveillance project at the event. While doing so they were asked to discreetly photograph any person or object that they associated with the term “South Asian”. The pictures were sent to our online repository and were instantly projected onto a screen set up for the event SAVAC’s intent behind the project was to identify the stereotypes, perception and interpretation of such perceptions that lead us to judge people in everyday life.